Humans are inherently storytellers. It’s in our DNA, we just can’t help but be moved when information is presented to us in compelling way. We want to help you tell your stories in ways that will inspire your audiences, call them to action, and leave them with the lasting memory that your story mattered. Sometimes this takes speed, sometimes this takes slowing things down, sometimes it means approaching a topic in a creative way, or inventing a new one. We’ll custom-tailor the strategy and experience that fits your needs, your budget, and your audiences...and we’ll have fun while we do it.
Carnes&Co. was referred to the Electric Vehicle Institute 7 days before a ribbon-cutting event with no media coverage scheduled. In one week we were able to place the story of the nation’s first converted gas-to-electric refueling station in more than 40 outlets. High impact outlets include: CNN, Associated Press, CNBC, The Washington Post, International Business Times, Fast Company, Yahoo Finance, Yahoo Tech, CBS Baltimore, WTOP, FOXDC, The Seattle Times and Big Think.
The Washington Post dove in headfirst into the underwater world of professional mermaids, leading up to MermagicCon, the nation capital’s mermaid convention. The balance between embracing the whimsy of mermaiding as a hobby and recognizing the emerging dominance of professional mermaiding as a booming industry required carefully composed media materials, balanced pitches to the right outlets, and media training to prepare mermaids for top-tier interviews, resulting in local, national, and international press placements.
NBC joined the New York Times, Washington Post. and Hyperalleric in celebrating the Smithsonian Latino Center’s announcement that it will be opening it’s first ever physical gallery space on the National Mall in 2021, at the National Museum of American History. The announcement included a press conference and donor signing ceremony for more than 100 people, as well as programming the empty gallery space to unveil the future gallery as well as the Center’s brand new brand.
Knife's-edge author, the bold and brilliant Sophie Jaff, talks about her second novel "Crown of Stars" in a live Bookstr interview, while fielding real-time questions on what it's like to be one of the rare women rocking the horror genre.
CNN Travel - Featuring Bat Conservation International's Bracken Cave in Austin, TX. CNN’s coverage complemented stories in BBC and NPR surrounding the celebration of International Batweek.
Memphis Meats - San Francisco startup and food industry disruptor, Memphis Meats, debuted their newest product “clean poultry” in the same kitchen where Julia Child made Duck A L’Orange famous. Brought on board two weeks before showtime, we hit the ground running, and hustled hard to prepare. The payoff was a flawless tasting and media event, covered by the Wall Street Journal’s video team to accompany a feature story. The announcement was amplified into nearly 600 national and international outlets, had an ad equivalency value of $10million, and at 1 billion impressions could have been accessible to 1 out of every 8 people on the planet.
Nation’s T. Rex - Until 2014, the Smithsonian’s National Museum of Natural History didn’t have their own real T. rex skeleton, merely a cast on display in the famed Dinosaur Hall. A deal with the Museum Rockies meant traveling to Montana with 4 film and radio crews from the world’s top outlets, to follow the story of the new Nations T. rex as it traveled back across country to be the crown jewel of a newly renovated Dinosaur Hall, opening in 2019. The story made it’s way into more than 700 outlets, and a creative digital strategy trended 2x during the month-long campaign.
NATIONAL MUSEUM OF NATURAL HISTORY
Smithsonian HIRSHHORN Museum and Sculpture garden
Smithsonian LATINO CENTER
Smithsonian Folklife festival
john f. KENNEDY CENTER for the performing arts
Bat Conservation International
CNN Travel - Bracken Cave